Product Development Manager bij Naïf Care

As a Product Development Manager at Naïf, you play a significant role in transforming the world of personal care. We strongly believe that it’s actually very easy to convince consumers to choose a more sustainable baby care product. We do so by making products that are simply better and more qualitative than other brands out there. Simple as that.

We are proud of each and every product we make and obsess over the ingredients, the look and feel, and the environmental footprint. And we keep on improving and growing. That’s where you come in!

In this role you drive the development and launch of new products in all of our categories. You monitor the insights and latest trends in our industry. You work closely with our sales & marketing teams to come up with a product development roadmap and are responsible for executing it. You ensure all our products meet the highest standards of quality, ingredients and sustainability and leave our consumers with a wow-feeling. You also work closely with our colleagues in the Finance and Operations teams to ensure products are delivered to our customers on time, and help answer any questions consumers may ask to our customer care agents. 

Together with the Product Manager you are also responsible for the full development cycle, from concept, to development, to delivery of the product on the shelf. You are hands-on and pragmatic, and have a coaching and people-first leadership style.

What will you do?

• You are responsible for the full development cycle of 30+ product innovations and renovations per year, spanning a wide range of categories such as wipes, sun care, pregnancy oil to baby cream and shampoo. From concept to launch: You make it happen.
• You bring a consumer-centric approach & mindset, putting parents at the core of our innovation processes and soliciting their feedback early and often
• You create and manage our yearly product development roadmap, manage project timelines, budgets, and resources to ensure timely and cost-effective product launches.
• You develop product specifications and formulations in collaboration with our external partners: You are the expert and go-to person for all ingredients and composition of new products, and you can challenge our external partners on use of ingredients, formulations or regulatory requirements.
• You oversee product testing, validation, and regulatory compliance to ensure product safety and quality.
• You support our Product Manager in conducting market research and consumer insights to identify new product opportunities, feedback and trends for our target audience and (international) markets. 
• You work closely with other Naïf teams, ensuring smooth collaboration with finance, operations, marketing and sales to achieve our goals.
• You organize and lead the annual Product Development Hackathon, where you bring insights and ideas for new products and facilitate brainstorms between colleagues from sales, marketing & operations.
• You identify and manage relationships with suppliers, manufacturers, and other external partners in the process of development, testing and launching our products.
• You negotiate contracts and agreements to secure the best terms for quality, cost, and delivery and you continuously seek opportunities to improve our cost-efficiency and quality.
• You stay ahead of industry trends, competitive landscape, and technological advancements to drive innovation in the personal care industry and among our competitors.
• You focus on improving the sustainability of our products during all phases: From sourcing and traceability of ingredients, to ensuring fair wages are paid in our supply chain, to minimizing waste in the production process, and reducing the amount of packaging of our products. We’re a B Corp and always looking for opportunities to further reduce our impact on people & planet.